Writing Samples
American Health Law Association
Communications & Engagement Coordinator
Featured Samples
Platform Launch Communications
A multi-piece communications campaign introducing AHLA’s new Communities platform to members. The campaign explained how the platform would help members connect, collaborate, discover content, find volunteer opportunities, create events, and participate in discussion spaces.
Social Media Strategy
A comprehensive social media strategy created to help AHLA build awareness, drive engagement, support member retention and acquisition, reinforce its position as a thought leader, and support product and program promotion.
The plan defined audience segments, platform roles, tone of voice, posting guidelines, engagement expectations, and measurement priorities.
DEI Communications
Executive and institutional communications supporting AHLA’s diversity, equity, inclusion, and accessibility work. These pieces helped explain AHLA’s internal IDEA Committee, partnership with The Diversity Movement, CEO Action pledge, Health Law Hub on DEI in Health Care, and member opportunities to engage in the work.
Alyse for Alaska
Communications Director
Featured Samples
Candidate Voice & Opinion Writing
Op-eds, speeches, and first-person communications written to clarify the candidate’s values, policy priorities, and independent voice.
Website & Policy Writing
Issue pages written to make policy priorities clear, accessible, and connected to Alaskans’ everyday lives.
Press & Rapid Response
Press releases and statements for endorsements, fundraising milestones, campaign updates, and fast-moving political moments.
Donor Communications
Emails and mailers that built emotional connection, showed campaign momentum, and motivated supporters to give.
Samples include:
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